Summer is time for strolling outdoors, and sidewalk signs can be a great way to bring the people outdoors inside. People are exploring to walking, riding bikes, or driving around for relaxation. Therefore, outdoor signs have the most impact right now.
Outdoor Events Need Signs
How about a garage sale? Or a sidewalk sale? Or pointing people to where to park for your business? Directing them to an event, a party, an outdoor concert, a wedding you name it! If you want people to know where to go, there is nothing more convenient and thrifty than signs. The easiest, most portable signs? Sidewalk signs.
Come On In, Y’all!
Sidewalk signs have so many uses! But the real point is to attract potential customers attention. Break up a boring sidewalk with your interesting message and see the foot traffic come in. It can be as simple as adding an extra sign for your business.
Because people can use a reminder. Tickling the thought process with a sidewalk sign helps customers decide to come in and buy. Something about sidewalk signs just says: hi, we’re friendly and helpful, come on in!
Specials, Sales, and Hot Items
The late summer and pleasantearly fall are perfect times to run specials and sales. People notice sidewalk signs with sales, and using one on every exposure for your business can be very eye-catching. A well-placed signboard with a new product or a specialty of the house gives passers-by a place to rest their eyes. Plus, an outdoor sign can draw people into your shop justfor that cool lemonade or a good bargain.
Change gets your business noticed
If your sidewalk signs have been the same all summer, time for a refresh. Change out elements to catch the regular foot traffic’s attention. You can add an arrow, a special sale sticker, brighten the colors or even put balloons on the sign! Anything to give that late summer fun one more push! Changing up your message and moving your signs around reminds people that you are there, ready and waiting for new business.
If you add a touch of humor to your message, so much the better! Does anyone in your store have a flair for a good joke or nice artwork? Restaurants, stores, salons, and many more businesses can benefit from the artistic flair of their employees! Check out this helpful article on using chalk art, it has tips for everyone!
Summer, Fall, Winter, Spring, and SUMMER!
Year-round, sidewalk signs will increase your business. They are durable, easily moveable, and shout your message coming and going. Signs with water-weighted bases are great for all types of weather. So consider your year-around needs when buying new sidewalk signs.
Because summer is great for sidewalk signs doesn’t mean that those signs won’t help traffic throughout the year. But use the good weather and the relaxed summer mood to your best advantage. Put out those sidewalk signs and bring in the happy campers before they get back to school and work!